Saturday, December 3, 2011

School X Meiji


Hi readers~!! I'm SO sorry for ignoring my blog for the past few weeks!! >.<
I have been really really busy with school work and lately I have been trying to spend more time with my family so..

Anyway, since I am still buried under my pile of school work, I thought why not I share with you what I am doing? Haha ^o^
Currently I am taking a subject on Marketing for Designers ^_^
Btw, I am a design student taking visual communication for those who didn't know..

マーケティングを習っています ^_^ 

MacのPCばかりだね ^w^

宿題 =.=

So basically we don't just learn all the artsy and design stuff but also things like marketing which is needed for good designing.
And currently we are doings something like case studies where we apply our understanding of marketing on a single company we have chosen.
And of course I chose........

マーケティングストラテジーを簡単に説明すると、商品の売り方って言う意味です ^_^

はは ^o^
なぜ明治を選んだかと言うと、明治のおかしがおいしいだけではなく、パッケージのデザインとか、CMも面白いので。。好きなんですデザイン的に #^.^#

Meiji!! \(^o^)/
Meiji for those who don't know, is one of Japan's largest confectionary and dairy product brand~
And in my opinion they have some of the most yummy and creative snacks ^w^
And of course I love Meiji for it's fun and creative ads and tv commercials as well as their package and character designs.





And so I want to use this opportunity to share with my Singaporean friends my top 5 favourite meiji snacks!!

At number 5, "Apollo" is one of my favourite childhood chocolate snack~

This is WAY better than pocky I swear!! This one is called "Fran", and it is awesome!!

Do try fran whips strawberry flavour!! It has 2 coats of chocolate; one white and the other strawberry~ ^w^

This is another awesome invention. "Galbo chip" is a crunchy chocolate snack worth trying!! This one I am quite sure most of you guys will like~

They got a new version called "Galbo cube".
I've not tried this one, but the commercial is kinda funny ^o^

Sorry, I can't possibly translate the whole commercial for you.. So for those who know Japanese I hope you enjoyed it~ There's more!! Haha..

"Takenoko no Sato" looks simple but the texture and taste is amazing!!

The crunchy biscuit is covered in a layer of milky chocolate, SUPAR NICE!!
And it's twin "Kinoko no Yama" is worth a shot too ^_^

This 2 similar chocolates launched at the same time. And although I like the first one better, this character that looks like a mushroom is hysterical!! I love the personality that meiji has given him ^o^

This one I HAVE to show you guys the commercial!!


The first one is the latest one, and the second video is the oldest one ^_^
If you could understand, the older one is the funniest!! Haha!!

And my number 1 is "Melty Kiss"!!
This one is out of this world!!!!!!
You can take the words literally!! It's chocolate that melts in your mouth..

I like the simplicity of the commercial.. Looks so fun in the snow ^_^

Here is a few others that I want to show you!!

This next one is not very recent, but I want to share it with you guys because.. ITS SO PRETTY!! >.<
I love the attention to details in creating the setting to this commercial!~

Love the song~

This last one is my favourite conceptually ^w^
And its pretty recent..
This one you will be able to understand without knowing Japanese~

I love that it ends off with giving his granddaughter the signature meiji chocolate bar o(>~<)o


That's all folks~!!
Will do my best to keep up with blogging ^_^
Hope you enjoyed this post.. Do leave a comment!! \(^o^)/

ここまでです ^o^

Posted by Yukie